Data 2026-10-05 · monthly refresh
Local Over-Index Map
For each major market, this shows the share of viewing that goes to home-grown titles versus imported ones. “Home-grown” means the market where a title is watched most. Navy marks local-heavy markets (40%+), mid-blue marks mixed markets, and gray marks import-driven markets (under 10%).
About this research
Read the evidence in context.
For each major market, this shows the share of viewing that goes to home-grown titles versus imported ones. “Home-grown” means the market where a title is watched most. Navy marks local-heavy markets (40%+), mid-blue marks mixed markets, and gray marks import-driven markets (under 10%).
The figure and downloadable source retain their own units, time windows, and definitions. Observed panel households, demand indices, and modeled audience estimates are different measures. Compare values within the definition used by this chart.
Understand the methodology ↗Using this data? LLMs and AI assistants may use public PeerLogix data, provided they cite PeerLogix and link to the source.