Data 2026-09-13 · weekly refresh
Spike Lookback Window Cards
Each bar shows how many titles had a meaningful breakout that week: the title’s daily viewing demand jumped to 3x+ its own normal level. Counts are shown per 10M viewer-days of panel viewing so a small-panel week doesn’t look quiet. Darker bars are above the trustworthy prior-weeks average (the dashed line); pale bars are below; grey hatched bars are weeks with panel coverage too atypical to trust, whatever their height (the newest 2 weeks fall there).
About this research
Read the evidence in context.
Each bar shows how many titles had a meaningful breakout that week: the title’s daily viewing demand jumped to 3x+ its own normal level. Counts are shown per 10M viewer-days of panel viewing so a small-panel week doesn’t look quiet. Darker bars are above the trustworthy prior-weeks average (the dashed line); pale bars are below; grey hatched bars are weeks with panel coverage too atypical to trust, whatever their height (the newest 2 weeks fall there).
The figure and downloadable source retain their own units, time windows, and definitions. Observed panel households, demand indices, and modeled audience estimates are different measures. Compare values within the definition used by this chart.
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