We view IP addresses as a way to connect businesses and marketers to their customers and prospects with the most efficient approach to online advertising. We match physical addresses to IP addresses with extreme precision through our offline data onboarding processes.
No other marketing company can scale your target all the way down to the individual household or building. When we say we can target a specific address, we mean it. We match an IP at a 96% or greater accuracy level.
While most marketing companies use online cookie data, we use offline data, which is verified through agencies and algorythims, this reduces the potential of non-human bot traffic. With our match-file analysis, we can provide 100% accurate conversion data, all without the use of tracking pixels, form fills, and call tracking.
There is no other online marketing company that can target consumers the way we do. We match a physical address to IP at a 96%+ accuracy, which makes IP Targeting a secret weapon for many campaigns. We don’t target “zones or clusters”, we target real people in real households at the IP level.
With PEERLOGIX you are able to send banner ads to households segmented by genre, studio, networks. That means moviegoers, concert fans, music enthusiasts can all receive tailored messaging that is verified and based on empirical data, not online cookies or “predictive models”.
There’s no hoping your ads are reaching their intended target, like with traditional broad reach TV, radio, and mail campaigns. Using our physical behavioral info we can take a mailing address and match it to an individual household, IP address. From there we deliver display ads 30-45 days prior to the movie release date, or album drop with surgical precision directly to potential fans. No cookies, No cluster data.
Bridging the gap between offline and online matching
Onboarding provides the gateway to accurately identify and segment CRM data across mobile, desktop, browser, addressable TV, and tablet.
Proprietary match technology, supplies brands and data providers the ability to onboard data and market to known customers on any device.
80% of advertisers who have onboarded first party data, reported that it has outperformed traditional media campaigns.
Enhancing that data with offline real-world data to improve their digital marketing results by segmenting their CRM file and customizing it using RFM, metrics, lifetime value analysis and more.